How The Franklin Johnston Group adapted their multifamily operations during the pandemic

Article courtesy of  https://www.gozego.com/

How to adapt your multifamily operations through the use of technology to improve the resident experience during the pandemic. A fireside chat with The Franklin Johnston Group.

The COVID-19 pandemic has put a strain on resident communication and engagement for multifamily operators like never before. We wanted to understand how multifamily operations during the pandemic have been affected and how operators are coping. We sat down (virtually) with Angie Lombardi, VP of Marketing for The Franklin Johnston Group, to talk about how they’ve pivoted to address the new challenges that come with stay-at-home orders caused by the pandemic.

The conversation centers around building a resident engagement strategy that leverages technology, a necessity during social distancing. In the interview transcript below, you’ll learn how the Franklin Johnston Group is using PropTech to adapt their multifamily operations during the pandemic, and build genuine, sustained connections with their residents.